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When considering hiring an author assistant, first think about what your main goal is …
If you are looking mainly to increase sales, you need a marketer.
If you are looking to increase visibility, you need a publicist.
If you are looking for more time to write, you need an author assistant.
Author assistants are focused on getting authors more time to write, and while this may lead to better sales and increased visibility, it is not the main focus of working with an author's assistant. So what is the main purpose of an Author’s Assistant?
We can give you more time to write.
A writing career isn’t just a matter of writing things that people enjoy reading. You also need to pitch books, solicit reviews, and format your work for digital publication, In addition, you need to promote your work, carry out book interviews and appearances, write and blast out press releases, create a digital presence for yourself and your work, and so on and so forth. There are spreadsheets, headaches, and a lot of repetitive work involved in producing a book that will take up your time. Maybe you have a career outside of writing that takes up a lot of your time already, or just generally find that with only 24 hours in a day, you can’t do it all.
Only you can write the book, do interviews, and make appearances to promote your work. The rest can be delegated to an author’s assistant, so you can focus on things that really demand your personal attention.
We can do as much or as little as you need.
Hiring an assistant doesn’t have to break the bank. A few hours a month with a good author’s assistant can amount to a lot of promotion, social media management, or research. Some authors do find their assistants to be crucial and keep us around long-term, while other just need help getting through a book release. Hire an assistant full time or hire Monthly tasks, depending on your budget.
We know just the person you need….
If you work with an experienced author assistant, you get the privilege of all their connections, and trust me–they can have a lot. You know that one friend who seems to “know a guy for that” every time you need something?
We love to help people.
Author’s assistants are generally very nice people who will genuinely care about you and your career. Most of us got into this business because we love books and authors, know a lot about the publishing industry, and want to use our expertise to make a difference.
How do I pick a Personal Assistant?
When looking for an author assistant there are a few factors to consider.
Price. Like most service-based occupations the more experience an assistant has the more you are likely to pay, but you can find talented assistants at any experience level. An experienced author assistant may charge $25-$30 an hour. Compared to a marketing consultant who may charge $150-$300 an hour.
Personality. Working with an author assistant IS a partnership. Your assistant will be there to help with any and everything, so make sure you enjoy their company and can communicate well with one another.
Professionalism. Make sure the assistant is professional, check their website and social media. Are there lots of errors or poor formatting? Look for the assistants who pay attention to detail and have a clean and professional website.
Skills. Most assistants can guide you in the services you may need but no one knows your book and your needs better than you, the author. Take a few minutes to research the skills of each assistant and look for those with skills that match your needs.
Experience. As if you were hiring an employee for your company look for recommendations, current and past work experience, and book acknowledgments.
Get recommendations. I believe you will get the best assistant through a recommendation. Ask your author friends for recommendations. You will be surprised by how many authors have an assistant (or assistants!).